WINNØW: by Definition is to separate or distinguish what is essential.

CLEAN. LUXURIOUS. SCIENTIFICALLY BASED.

WINNØW is the first clean, luxury face cream to pair the finest broad-spectrum cbd with a blend of hyaluronic and amino acids, niacinamide and shea butter.

WINNØW is formulated with game-changing hero ingredients which allow you to benefit from the calming and soothing properties of cbd without adding another step to your skincare routine.

this maximum hydration skin-strengthener, Suitable for all skin types, sinks in on contact, locking in moisture, balancing skin, alleviating redness and plumping fine lines. 

NEARLY 80% SAID WINNØW is the Best Face Cream THey’ve Ever used

97% FELT THEIR SKIN WAS WAS SIGNIFICANTLY MORE HYDRATED

94% FELT THEIR SKIN APPEARED HEALTHIER AND MORE YOUTHFUL LOOKING

94% FELT THEIR SKIN APPEARED TO BE GLOWING, DEWY-FRESH AND MORE PLUMP

90% FELT THEIR SKIN APPEARED MORE RADIANT

90% FELT THEIR SKIN TEXTURE IMPROVED

We understand that when it comes to skincare, it’s all about trust.

THAT'S WHY, WHEN WE DECIDED TO FOUND WINNØW, WE SET OUT TO CREATE A PRODUCT WE WERE PASSIONATE ABOUT. WE KNEW WE COULD ONLY DO THAT IF WE CREATED SOMETHING WE ABSOLUTELY LOVED. (SPOILER ALERT: WE DID.)

WE'RE EXCEPTIONALLY DISCERNING CONSUMERS OURSELVES, AND WE'VE TRIED EVERYTHING. AND OF COURSE, IN THE PAST FEW YEARS, THAT "EVERYTHING" INCLUDED PLENTY OF CBD-LACED CREAMS AND SERUMS. WHILE WE WERE INTRIGUED BY ALL THE HYPE, THROUGH A STEADY PROCESS OF ELIMINATION, WE LANDED ON A NOT-SO-HAPPY FACT: NONE OF THE CBD PRODUCTS WE DILIGENTLY SLATHERED ON MET OUR STANDARDS FOR LUXURY AND EFFICACY.

TAPPING THE RIGOR AND SELF-DISCIPLINE WE HONED AS COLLEGE ROOMMATES AT GEORGETOWN, WE SET OUT TO BUILD OUR DREAM TEAM: THE BEST-IN-CLASS CHEMISTS WHO WOULD WORK WITH US, TIRELESSLY, TO REALIZE OUR DREAM OF CLEAN, LUXURY, SKINCARE THAT NOT ONLY MET OUR PERFORMANCE BENCHMARKS, BUT WAS ALSO BACKED BY SCIENCE.

WINNØW SIMPLIFIES SKINCARE WHILE DELIVERING ON A DAILY BASIS, THE KIND OF COMPLEXION-ENHANCERS WE ALL CRAVE: HYDRATION, BRIGHTNESS, CLARITY. WHY WINNOW? IN SHORT, BECAUSE WE FIRMLY BELIEVE IN ITS POTENTIAL FOR IMPROVING SKIN.